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Most People Can't Vibe Code. Here's How We Fix That.

Justine Moore

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  • Vibe coding promised to democratize software engineering. Instead, it’s created a new class of power users without touching everyday consumers.
  • We are living through a golden age of software. People are shipping insanely cool apps in an afternoon, automating their entire lives with agents, and prompting tools that would’ve taken a dev team months.
  • But the people drawn to vibe coding are largely developers, founders, designers, and PMs. They’re daily active users of X, fans of Karpathy’s YouTube videos, or regular listeners to Dwarkesh. They know what a terminal is.
  • Most people still think AI = ChatGPT. If they do see one of these vibe coding demos, it’s like a video of someone doing a backflip — cool to see, but not something they’re going to try at home.
  • Try to put yourself in the mindset of someone who has never coded before. This is going to be difficult if you’re technical or even tech-adjacent – you’ve internalized so many things that the average person has never encountered.